Graphic Design

At Oval Square, I have developed a range of graphic materials, including advertising graphics, lookbooks, campaign books, and an updated brand book. My graphic style embodies the principle of "less is more," focusing on the impact of simplicity. I believe that contrasts in color, clean layouts, compelling headlines, and striking images foster greater engagement and connection with the audience.

Additionally, I have been responsible for creating weekly newsletters for both our B2C and B2B platforms, ensuring that our messaging is consistent and that updates on collection drops, restocks, and general inspiration are always current. I have also designed graphics for invitations, foam boards, and thank you cards, enhancing our brand's visual presence across various touchpoints.